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IWSC Insight Series - Supermarkets & Large-scale drinks specialists
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Introduction to Supermarkets & Large-scale drinks specialists (1:04)
Intro to article 1 - the importance of knowing / identifying your consumer (0:54)
Article 1 – the importance of knowing and identifying your consumer
Video 1 - the importance of USP / marketing messages (19:52)
Intro to article 2 - why share price & volume information? (0:48)
Article 2 – why share price & volume information?
Video 2 - achieving on-shelf stand-out in a retail environment (10:12)
Intro to article 3 - constructing commercial proposals (0:53)
Article 3 – constructing commercial proposals
Intro to article 4 - sampling (0:48)
Article 4 – sampling
Video 3 - shelving constraints (11:21)
Video 4 - achieving stand-out in the stock room (10:20)
Intro to article 5 - proactive information sharing (0:52)
Article 5 – proactive information sharing
Intro to article 6 - effective communication (0:57)
Article 6 – effective communication
Final video for Supermarkets & Large-scale drinks specialists (0:56)
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Article 3 – constructing commercial proposals
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